FRESH WORK
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FRESH WORK
Fresh Perspective. Honest Storytelling.
 

OUR VALUES

1. We are women who are for women. 

We are here to support and encourage women who want to care for their whole selves - mind, body and spirit. 

2. We reject the weight-focused health paradigm and pursue whole-person, authentic health. 

Evidence shows that weight and weight loss do not define health and well-being. We recognize health and well-being as multifaceted, and embrace weight-inclusivity as we create and share resources to improve physical, behavioral, psychological, and social factors associated with health. 

3. We believe self-care is the key to whole-person, authentic health.

Self-care is the critical precursor to long-term healthy behavior engagement. Self-care is not earned; it’s a right, not a privilege. As humans, we are born with intrinsic value that cannot be taken away.

4. We embrace Health At Every Size (HAES).

We embrace HAES principles and support the HAES mission to, “advance social justice, create an inclusive and respectful community, and support people of all sizes in finding compassionate ways to take care of themselves.” (source)

5. We believe dieting is unethical. 

Dieting leads to high rates of weight regain, weight cycling, eating disorders and disordered eating, and fosters weight stigma, all of which are linked to poorer health at best. For this reason, many experts have concluded that dieting is no longer an ethical recommendation. Read the evidence for yourself here

6. We approach nutrition through the evidence-based Intuitive Eating model.

We create and share resources and experiences that help women reconnect with their body’s intuition and live a life without food restriction while enjoying authentic health. We believe hot and healthy is about discovering and reclaiming what you enjoy and what your body needs. You can read the 10 principles of Intuitive Eating here

7. We value the impact fun has on our lives. 

Everything from our work space to our online content to our in-person events reflects the value of fun. We see fun, lightness, and laughter as therapeutic, a source of happiness in the thick of hard self-work, and the creative juice that keeps Fresh Work going. 


Fresh Work Co-Founders

Amanda Adams RowlandAmanda Adams is a former international fitness cover model, marketing strategist, certified doula, and co-founder of Fresh Work. Without a whole lot of help, Amanda took a blog and her passion to make fitness and nutrition less c…

Amanda Adams Rowland

Amanda Adams is a former international fitness cover model, marketing strategist, certified doula, and co-founder of Fresh Work. Without a whole lot of help, Amanda took a blog and her passion to make fitness and nutrition less confusing, and turned it into a thriving business with a social media following in the hundreds of thousands.

After several years of selling diet programs, promoting supplements companies, and supporting an industry that profited off women's failures, she now spends her time educating women on the harmful effects of diets and the impossible standards that the fitness industry places on women.

Amanda's work is driven by a passion to see diverse and inclusive marketing initiatives that create space for women to feel welcomed and encouraged as they navigate their own self-acceptance journey. 

In December 2017, Amanda completed her training to become a certified Doula. She's looking forward to supporting women and new moms as they navigate the brutiful process of pregnancy and child birth. 

Ander Wilson, MS, RDNAnder Wilson is a Registered Dietitian Nutritionist (RDN) and Nutrition Therapist. She works with clients to create healthy, meaningful lives, without chasing diets and weight loss. Ander’s approach includes Intuitive Eating and…

Ander Wilson, MS, RDN

Ander Wilson is a Registered Dietitian Nutritionist (RDN) and Nutrition Therapist. She works with clients to create healthy, meaningful lives, without chasing diets and weight loss. Ander’s approach includes Intuitive Eating and Health At Every Size (HAES). 

Ander holds a Master of Science degree in Sustainable Food Systems from Lipscomb University, a Bachelor of Science degree in Nutrition and Dietetics from Winthrop University, and completed her post-graduate dietetics training with Lipscomb University. Her past training and experience includes work in clinical dietetics, eating disorder treatment in a behavioral health treatment center, nutrition programming consultant, and university nutrition professor. 

Ander has a special interest in helping women navigate pregnancy and postpartum nutrition, disordered eating, and disease management. She approaches nutrition therapy with a client-centered, collaborative focus. She operates from the understanding that you are the expert of your body, and seeks to honor your wisdom, knowledge, and experience, while making herself available as a resource and guide. 


Fresh Voices

COMING SOON!